Ajmi Matta Vadi Rice 10kg

Stock up on the wholesome, robust goodness of Ajmi Matta Vadi Rice 10kg — a premium Kerala red parboiled rice in a generous bulk pack, perfect for large families and frequent cooking. Matta Vadi (also known as rosematta or red rice) is the iconic everyday rice of Kerala, instantly recognisable by its distinctive pinkish-red hue, earthy flavour, and firm, slightly chewy texture. Parboiled for superior nutrition, matta rice retains more fibre and nutrients than white rice, making it a deeply wholesome and satisfying staple.

• Premium Kerala matta vadi (rosematta) red parboiled rice with a distinctive earthy flavour and firm texture
• Parboiling retains more fibre and nutrients than regular white rice
• The iconic everyday rice of Kerala — beloved for its robust, wholesome character
• Perfect served with Kerala fish curry, sambar, rasam, and vegetable dishes
• Excellent for making kanji (rice porridge) — a traditional Kerala comfort food
• Also used for making chemba puttu, rice flakes (aval), and other Kerala rice preparations
• Generous 10kg bulk pack — ideal for large families, frequent cooking, and catering
• No artificial colours or preservatives
• Suitable for vegetarians and vegans

How to cook: Rinse well and soak for 30 minutes before cooking. Cook with plenty of water (ratio of 1:4 rice to water) as matta rice absorbs more water than white rice — drain excess once cooked, or use a pressure cooker for convenience. Serve hot with Kerala fish curry, sambar, or a simple dal with a drizzle of coconut oil.